URBAN FAIRYTALE

 

Downtown wedding venues can be both dramatic and romantic. That’s what Spencer Freeman, Décor and Design Coordinator for the Ice House, demonstrates with her styled wedding shoot.

There’s a new look to Louisville weddings and it’s not necessarily dripping with magnolias. Urban venues are definitely on the rise— especially for receptions. One reason, beyond the buzz surrounding our bourbon-driven revitalization, is that these settings tend to be blank canvases where couples can unleash their creativity. 

“You don’t see the same thing over and over again,” says Spencer Freeman, the new Décor and Design Coordinator at Ice House. “We take the couple’s ideas, along with their personalities, and we create something unique.”  In her newly created role, Spencer gets to sit down with each couple and help them dream up the perfect day. “I give them an inspiration board on colors, linens, and special features we can add. We go big and say, ‘What is your dream?’ and we lay it all out.”

The styled wedding she shared with us for this issue is part of the inspiration process. “This was my first shoot and I plan to do several a year, just to give clients fresh ideas and to help them see the possibilities.” Some of the “possibilities” she featured include a bourbon bar, farm tables and a dessert table to go alongside the cake. “The bourbon theme is huge,” she says. “We are doing bourbon bars, bourbon tastings and adding a Kentucky stamp to the evening,” she says. “It’s Kentucky meets urban.” 

Also big are food stations rather than buffets, where farm tables are added for drama, along with passed foods or evening snacks “that go beyond White Castles or Oreos and milk,” she says. “We have a ton of late-night snacks on the catering side that are different and fun.” From golden silverware, to table menus, to creative snacks, receptions are becoming more couture, made-to-order events. “The focus is on creating events that are memorable, meaningful and specific to the couple,” says Spencer. “It’s about creating a wedding experience you’ve never seen before.

The Look

Venue: Ice House

Food and desserts:  Crushed Ice Catering

Bourbon barrels and rentals: Southern Classics

Bride’s dress and groom’s Tie: Rebecca’s


Posted on 2019-01-04 by Christine Fellingham
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