Without the typical holiday celebrations and large family gatherings of years past, we are all looking for alternative ways to bring light, warmth, and peace to this winter. Glamping at Camp Bespoke in Williamstown, Kentucky, is a safe, nearby getaway with all the creature comforts and social distancing needed to feel pampered and secure. The Camp Bespoke leadership team, composed of co-founders and majority owners, are all healthcare workers who have been working throughout the pandemic. They were looking to create a retreat for hardworking people like themselves, away from the stresses of working but conveniently located. Although the great outdoors and open air make for the ideal Covid-19 era staycation, rugged outdoor camping is not their style.
These four successful Black women turned entrepreneurs imagined and created a place not only for themselves but also for individuals, couples, and families to appreciate the natural surroundings of Kentucky’s Bluegrass region while still in the lap of luxury. “Kentucky is beautiful and has so much more to offer besides the Kentucky Derby, says Co-Founder and CEO Nicole Brassington. “The beautiful vegetation and horses are unlike anything I have seen outside of Ireland.” With proximity to Louisville, Lexington, and Cincinnati, Camp Bespoke is at once remote and in the center of the action, depending upon what type of experience guests wish to enjoy during their stay.
According to the website, “Bespoke Campgrounds is a modern ecotourism development” that offers “unique lodging accommodations and curated authentic experiences.” Phase 1 stay options open in December 2020 and include authentic 450-530 square foot Sioux-style tipis and cabins and cottages made from upcycled shipping containers. Relax in the serene environment or liven things up with Movie Nights, Live Entertainment, and Bespoke Experience Packages. Phase 2, planned for Spring 2021, will add deluxe units, an amphitheater, event pavilion, conference center, and “Primitive Sites” for more adventurous nature enthusiasts who prefer to bring their own tent shelters.
Nicole describes Camp Bespoke as “a true Kentucky Proud project,” showcasing local and state vendors’ craftsmanship and talent with 90-95% of its products and services sourced from across the commonwealth. Adding to the modern chic of the warm, comfortable accommodations are materials, finishes, supplies, and amenities to rival 5-star hotels. No detail is overlooked, from the thread count of the sheets to the dishes and silverware. Breakfast, lunch, and snack boxes are available for purchase on-site, as well as gourmet dinner boxes curated by local chefs. Or prepare your own food using the in-unit 2-burner stove and microwave. All cabins, cottages, and tipis feature private bathrooms, mini-split HVAC units, and free, secure WIFI. With a team of healthcare workers in charge, rest assured all indoor areas are thoroughly deep-cleaned with ECOLAB® products between stays.
Nicole, Co-Founder/CHO Misty Smith, COO Latasha Reid, and CFO Dr. Angelina Strickland are also humanitarians at heart. Philanthropy and social enterprise are “built into the fabric and foundation of the business,” explains Nicole. Camp Bespoke gives back via partnerships with minority and women-focused organizations to include Black Soil KY, Fund for the Arts, GEDDI Global Economic Diversity Development Initiative, and the Kentucky Native American Heritage Museum to lift up women and People of Color.