The store name “Kiddie Kastle” is filled with nostalgia for generations of families from all around the Louisville area who fondly recall smocked dresses and the Buster Brown shoe-fitting machine. Kiddie Kastle was established in 1947 as a children’s clothing and shoe store at Iroquois Manor Shopping Center. Kiddie Kastle moved to Gardiner Lane Shopping Center in the Upper Highlands, and eventually to Shelbyville Road, expanding into children’s furniture. On August 1, 2005, Pam Pfeiffer Thelle became the new sole owner of Kiddie Kastle. Five years ago, Pam moved her business to 215 S. Hurstbourne Parkway.

Pam Thelle’s association with Kiddie Kastle began as a customer, where she bought four sets of furniture for her children over the years. That is quite a testimony to how much she loved the quality. Her grown children are still using some of those pieces today. Pam had worked for UPS and then was a stay-at-home mom for several years. When Kiddie Kastle came up for sale, Pam liked the idea of owning the business where she had been a satisfied customer. “How hard can it be?” she mused. “Just treat people the way you want to be treated.”

Kiddie Kastle now carries furniture for children of all ages, from babies to tweens and teens, with options including cribs, twin, full, and queen beds, as well as loft and bunk beds. Some of the most popular pieces are 4-in-1 convertible cribs that serve the child from baby crib to day bed to toddler bed to full bed. The selection of fully-assembled, hardwood furniture has been crafted to meet the loftiest of expectations. In addition to children’s furniture, Kiddie Kastle carries custom gliders, custom bedding, and unique shower, birthday, and other special occasion gifts.

As Kentucky’s oldest children’s furniture store, Kiddie Kastle’s name recognition and history contribute to as many as four generations of families who remain loyal customers. “It is so nice to hear their stories,” says Pam. “We strive to provide customer service like no other. And our furniture quality is incomparable.” Pam finds helping new, expectant mothers to be immensely rewarding, “We aim to answer every question and then tell them even more, answering questions they don’t know to ask. This is truly a feel-good business!


Supporting this local, woman-owned business is a great feeling, too! As a service to their customers, Kiddie Kastle offers a six-month layaway plan and lease-purchase agreements offered through Acima. With the quality of the furniture, Kiddie Kastle is the place to shop in Kentuckiana! Pam can personally speak to the craftsmanship and durability from her own experience. For more information, visit, @kiddiekastleky on Facebook,
and @kiddiekastle on Instagram.

Posted on 2020-11-05 by By Dawn Anderson | Photos by Dick Arnspiger